QUOTE QUOTE

Fan Love

  A major key for success as DJ Khaled would say, and he’s right. Having fans that love you and your brand is important. Because without your fans you don’t have much. They are your bread and butter, they are the individuals that can make or break your business. Having fans is important, but having fans that love you is even more so. These are the people that will talk about your brand, they will share and save and bring in more potential customers. So nurturing these relationships is incredibly vital. These are the relationships that you want to cater to, you want to build up and create trust. So how do we do this?   Give your fans their 15 minutes Ask followers t

Read more

Slow and steady wins the race

There is no such thing as instant gratification when it comes to social media. We are a generation built on instant gratification, we expect things now. We have created this world where everything is instantaneous and it all comes so fast. But we are forgetting ourselves, because not everything can work this way. For example: Social Media. If you are impatient or if you expect instant results then Social Media is probably the wrong network for you. Like anything that lasts, it must be structured well, it must withstand a lot. Things that are created well and things that last, take time to be created. Social media expectations are high, the expectation of return on investment is even h

Read more

The future looks like a smartphone

Mobile is the future, it isn’t going anywhere. If anything it will only get bigger and more advanced. So having a website that is compatible and usable with mobile devices is incredibly important. Why? Well the newest data shows that Mobile digital media time is now considerably higher at 51% in comparison to desktop which stands at 42%, and over 80% of people are using their smartphones. Your audience will use their phones to find you, your website and your number. It’s easy and effortless, it takes no time and it’s fast.   So having a website that looks good and works well for mobile is prevalent. The numbers speak for themselves. Many people will become discouraged if the

Read more

7 things that can hurt your brand

Today there are a lot of things that could hinder your brand. But here are some of the bigger issues that could really hurt you and your business.   Having A Bad Social Reputation Have a good social reputation is key. People will favor a brand that has a good level of interaction between its audiences. Communication through social media creates a feeling of trust and if your brand has a nasty social reputation your audience is more likely to not trust your message and might even start to not trust your company. This can cause them to complain or even stop following you and your brand altogether.   Not Listening To Your Audience The best brands do one thing really we

Read more

Why your Website is More Important than Your Business Card

20 years ago, when print media was king and before the rise of the internet, the business card was one of the most important sales tools available to a business owner. With over 85% of Canadian households accessing the internet, a well designed, responsive and optimized website is the new monarchy. Without a modern website your business runs the risk of being left way behind the competition. Websites are interactive Websites allow you to engage with your visitors by allowing you to post video and audio, drawing your customers in by allowing them to interact with your products and services. Websites also allow opportunity for immediate customer comment and feedback via form submissions,

Read more

Lucky 7 Best Bets for Social Media

Social media marketing is important for you business and the benefits are many. According to Hubspot 92% of marketers in 2014 claimed that social media marketing was important for their business, with 80% indicating their efforts increased traffic to their websites. There are numerous benefits to social media marketing and it is an opportunity to take a step forward in your marketing efforts. It's not really about luck. It's about a strategic approach and streamlining your social media marketing efforts. Here's what social media can do for you business: 1. Increase brand awareness Every opportunity you have to synchronize your content across channels you also have an opportunity to i

Read more

Top 5 Benefits of SEO

According to Wikipedia, Search Engine Optimization, or SEO,  is the process of affecting the visibility of a website or a webpage in a search engines' unpaid results. Canadian Search Engine share is dominated by google with google 69.42% of all visits to the top five search engines being on Google. Solid position in search engine results allows for several advantages for your business. Analytic tools enable marketers to monitor their web properties’ performance under a number of important criteria. Increased Targeted Traffic Top positions on search engines such as Google result in clicks and impressions which translates into increased traffic to your website. The most successful

Read more

Effective SEO Tips for 2016

Search engine optimization, or SEO, can be challenging but there are a few simple tips that can help you make the most of your SEO marketing campaign. In basic terms, SEO refers to following a set of rules or guidelines to make your website  more appealing to major search engines.  Google, for example, uses an algorithm to decide what websites match a potential customers search. Though Google’s algorithm can be complex, constantly changing and unpredictable, there are a few strategies that you can use to capitalize on the opportunity that SEO presents. Below are some basic principles for effective onsite search engine optimization. Effective Multimedia When working to enhance your

Read more

Basic SEO tips – easy ways to target local traffic

Search Engine Optimization has come a long way and is a constantly evolving standard that many smaller web designers and firms have a hard time grasping. The fact that most consumers don’t know, is that a little effort on their part, can go an extremely long way in helping your page push the top results in most major search engines. These are some of the simple rules every business should follow:   1. Create Unique Meta Description/Keywords Tags Most websites just use the same description and keywords on every page. This is becoming less and less effective with the changes that are being made to some of the big search engines algorithms and with all the new practices of

Read more

From the blog

64x64
Trust Issues

Trust; it’s hard to cultivate and hard to come by. But if you can create trust between your audien

Read more
64x64
Fan Love

  A major key for success as DJ Khaled would say, and he’s right. Having fans that love yo

Read more